Probable Niche

We've identified the niche as benefit plans.

benefit plans

Informational note Qirina attempts to ascertain what sites are about based on an analysis of the text content on the front page. Did we get this one right? What do you think? If the niche has been incorrectly identified,'s performance can probably be substantially improved by on-site SEO. Help

Niche Keys

Here are some keywords which we've determined lie within the same circle of relevance as benefit plans.

plans, benefits, services, health, employee benefit, retirement, erisa, claims, retirement plans, insurance, group, employee benefits, benefit, solutions, plan sponsors, plan documents, plan administrators, pension, payroll, participants's neighbors

Qirina has identified a number of sites similar to Here they are:

Analysis Summary

The site's front page was last accessed by Qirina at 12:38 UTC on July 10, 2014. The source was comprised of 6046 characters, of which 4949 are code, leaving an organic character count of 1097. The total word count on the home page is 180. We filtered out 1 numbers, 53 common words, and 7 words shorter than three characters in length, leaving an impact word count of 102. The size of the lexicon (number of unique words) is only 75. We extracted eighteen top keywords, leaving 24.% above the threshold. The number of phrases above the threshold was 30.

Top Keywords

KeywordFrequencyFrequency %
francella 21.96%

Top Phrases

KeywordFrequencyFrequency %
benefit plans37.69%
employee benefit25.12%
york city12.56%
tax updates12.56%
tax services12.56%
suburban washington12.56%
specially trained12.56%
serving clients12.56%
regional benefit 12.56%
quality practice12.56%
providing services12.56%
provide audit12.56%
profit organizations12.56%
practice generally 12.56%
practice areas12.56%
perform payroll12.56%
payroll compliance12.56%
payroll audits12.56%
payroll audit 12.56%
northeast corridor12.56%
nonprofit entities12.56%
new york12.56%
member organizations12.56%
labor unions12.56%
helpful links12.56%
generally serves 12.56%
firm profile12.56%
financial tools12.56%
experienced professionals12.56%
entire country12.56%

Domain Name Keywords

We found 2 significant keywords appearing in the domain name
  1. novak
  2. francella


Source Character Count 6046
Code Character Count 4949
Organic Character Count 1097
Filtered Numbers 1
Filtered Words (Common) 53
Filtered Words (Short) 7
Total Word Count 180
Impact Paragraph Count 96
Impact Word Count 102
Impact Lexicon Size 75


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